BYD Wins Prestigious ‘Rising Star’ title at Great British Fleet Awards
Thursday 18th April 2024 BYD, the world’s leading manufacturer of new energy vehicles, has won a prestigious accolade at the Fleet World Great British Fleet Awards 2024. Just a year after debuting its innovative electric car range in the UK, BYD has been presented with the Fleet Rising Star award in the ‘Manufacturer’ category during a formal gala dinner and awards ceremony on 17th April 2024. The esteemed black-tie occasion, which has become synonymous with bringing leading names in the fleet industry together, followed on from the Great British Fleet Event in Milton Keynes that same day.
An annual highlight, the 2024 Great British Fleet Awards recognises leading-edge developments in the fleet industry. The Rising Star award was presented in recognition of BYD’s achievements since debuting its electric car range in the UK in March 2023, bringing pioneering EV technologies and inspiring new products that meet the diverse needs of the British fleet management industry, company car drivers and major fleet operators.
BYD has, in the last 12 months, introduced three new all-electric car models to the UK market, including the BYD ATTO 3 (C-Segment SUV), the BYD DOLPHIN (C-Segment Hatchback) and the BYD SEAL (D-Segment Sedan). All utilise BYD’s cutting-edge technologies for safety and performance. This includes the highly acclaimed ultra-safe cobalt-free LFP Blade Battery, following 29 years at the forefront of pioneering battery development.
Significantly, BYD electric cars also offer a high specification of standard equipment, including a heat pump on all models, in a growing range that covers a spectrum of products, from those that are priced to make electric mobility more accessible, to premium executive solutions.
Dedicated to growing the brand in the UK, BYD has already established a comprehensive retailer network with key dealer partners in 22 locations across the UK. This will rise to 80 before the end of 2024, to provide the best coverage for sales and aftersales services to business and private customers throughout the UK.
John Challen, editor, Fleet World and EV Fleet World, said: “BYD made an impressive entry into the UK market with Atto 3, Dolphin and Seal last year and all the signs are that the company will build on that success through 2024 and beyond. For those drivers looking to make a move into an electric vehicle from a petrol or diesel car, BYD’s models should definitely be on the shortlist”
Worldwide, sales of BYD new energy vehicles in 2023 surpassed 3 million units, and in March 2024 the brand became the world’s first automotive manufacturer to roll off its 7 millionth new energy vehicle. BYD will also be opening a state-of-the-art electric car production facility in Hungary, dedicated to the European market.
Identifying a close synergy with world class performance and green goals, BYD will be generating significant brand awareness in Europe as the Official Partner of UEFA EURO 2024™. This spring and summer kicks-off a series of participative events and opportunities for BYD customers and football fans, with the chance to win once in a lifetime experiences.
Committed to sustainable technological innovation and electrification across all modes of transport, BYD also has a long heritage in other sectors including electric buses, trucks and vans, and even rail transit. BYD pure-electric buses were first introduced to the UK 10 years ago, and a decade on, are prevalent in many cities and towns in the UK and Ireland.
BYD looks forward to evolving its electric car business in the UK and collaborating with local partners to deliver world-class products and high levels of customer satisfaction.
About BYD
BYD (Build Your Dreams) is a multinational high-tech company devoted to leveraging technological innovations for a better life. BYD now has four industries including Auto, Electronics, New Energy, and Rail Transit. Since its foundation in 1995, the company quickly developed solid expertise in rechargeable batteries and became a relentless advocate of sustainable development, successfully expanding its renewable energy solutions globally with operations in over 70 countries and regions. BYD has now committed to more than 2 million new energy passenger cars, reinforcing the brand’s credentials. Its creation of a Zero Emissions Energy Solution, comprising affordable solar power generation, reliable energy storage, and cutting-edge electrified transportation, has made it an industry leader in the energy and transportation sectors. BYD is a Warren Buffet-backed company and is listed both on the Hong Kong and Shenzhen Stock Exchanges. More information on the company can be found at www.byd.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, and electronic controllers. It has witnessed in recent years significant technological advancements, including the Blade Battery, DM-i Super Hybrid Technology, e Platform 3.0, CTB Technology, e⁴ Platform, BYD DiSus Intelligent Body Control System, and DMO super hybrid system. The company is the world's first carmaker to stop the production of fossil-fueled vehicles on the EV shift and has remained top of new energy passenger vehicle sales in China for 11 years in a row.
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations. More information can be found at bydauto.eu.
Contacts:
Rachel Goodwin
PR Manager, BYD UK
E rachel.goodwin@byd.com
M +44 7399 678373
Kate Dixon
PR Liaison
E press@byd.media