BYD Gears Up For ‘Back To School’ With UK-Wide New And Used Car Promotion

  • Entire BYD range is available with 0% APR, £1,100 off and complimentary first service
  • All 82 BYD UK retailers to take part in event, preparing families for the new school year
  • Offer also available on any Approved Used BYD car when purchased through the BYD UK retail network
  • Offer runs from 15th to 25th August 2025

 

11 August 2025 - With the nation preparing to go back to school in September, BYD is launching its ‘Back to School’ sales promotion for UK families. From 15th to 25th August, the complete BYD model range is available with 0% APR, a £1,100 discount and complimentary free servicing. 

The BYD fully electric range spans from the DOLPHIN SURF city car to the SEALION 7, and SEAL U DM-i plug-in hybrid, meaning there is a car size and style for every occasion – from the daily school run, to a family adventure at the weekend.

Steve Beattie, Sales & Marketing Director, BYD UK, said: “September is a big milestone in the UK, as families across the country prepare to start the new school year. It’s a great opportunity for a fresh start, and why shouldn’t that include a shiny, new electrified car? BYD prides itself on offering high-tech, high-quality and high-value cars; so if you want to look good at the school gates, one of ours is a sure-fire way of getting noticed, for all the right reasons, in the new term.”

BYD UK officially launched in March 2023, and since then has launched five fully electric models and one plug-in hybrid, becoming the UK’s fastest growing automotive brand and surpassing 30,000 sales in just over two years.

While BYD passenger cars launched in 2023, BYD has been present in the UK for over 10 years with its electric buses. The company now has more than 2,500 BYD electric buses on UK roads, with over 70% market share in London alone.

To find your local BYD retailer, visit: https://www.byd.com/uk/find-store

About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1994 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From power acquisition and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers six continents, over 100 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world. For more information, please visit www.bydglobal.com.

 

About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, the XUANJI Architecture, and the Super e-Platform. The company is the worlds first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 12 years in a row.

 

About BYD Europe
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations.
For more information, please visit www.byd.com.

 

Contacts:
Mike Gale
Head of PR, BYD UK
E: michael.gale@byd.com
M: +44 7908 905678

Rachel Goodwin
PR Manager, BYD UK
E: rachel.goodwin@byd.com
M: +44 7399 678373

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