BYD Group showcases its brands and cutting-edge technologies with 110-vehicle parade in Abu Dhabi

13 November 2026   BYD, the world's leading manufacturer of new-energy vehicles (NEVs), has brought together 110 vehicles for a major parade in Abu Dhabi, showcasing its diverse brand portfolio and advances in technology in the Middle East. Led by the fastest car on the planet, the YANGWANG U9 Xtreme, the line-up featured YANGWANG, DENZA and BYD models, while company executives and BYD owners joined in the convoy.

The parade travelled from West Park to Emirates Palace and brought together vehicles and owners from across the group’s portfolio, offering the Abu Dhabi public a moving showcase of BYD’s capabilities in electric performance, premium mobility and automotive innovation.

Bringing brands and owners together
The parade featured the YANGWANG U9 Xtreme and U8, along with DENZA models including the BAO 5 and BAO 8, and BYD vehicles. Together, the cars demonstrated the breadth of BYD's new-energy vehicles portfolio, spanning high-performance hypercars, premium vehicles and models designed for everyday mobility.

BYD owners joined senior company executives in the convoy, bringing the customer community into the heart of the event. Their participation connected the group’s technological achievements with the people who experience its vehicles in everyday life.

BYD Executive Vice President Stella Li said: "BYD's key strength is our ability to turn intelligence into reality – and we're delighted to have been able to demonstrate this with so many vehicles from our brands' line-ups in this parade. The fact that we can be led by the fastest car on the planet, our YANGWANG U9X that's capable of more than 500km/h, yet also have sedans and SUVs that make our exciting technologies accessible to millions of people on a daily basis, shows how our engineering-led approach delivers tangible gains in sustainable mobility to everyone."

Showcasing technological progress in the Middle East
The U9 Xtreme’s recent achievement in Abu Dhabi provides a striking example of the technology behind the group’s vehicles. On 1 November 2026, the all-electric hypercar reached 503.17km/h on Sheikh Khalifa Bin Zayed International Road (E11) in Abu Dhabi’s Al Dhafra Region, setting a new global production-car speed record.

Driven by racing driver Marc Basseng, the U9 Xtreme exceeded its previous benchmark of 496.22km/h, achieved at ATP Papenburg in Germany in September 2025. Its appearance at the head of the parade brought this engineering milestone into a wider showcase of the group’s brands and technologies.

The parade was part of a wider programme of BYD Group activities in the United Arab Emirates. It followed an evening event in Dubai on 6 November that featured a special light and projection display on the Burj Khalifa, and a programme of brand activities.

Across the two cities, the programme has brought together the group’s brands, technological achievements and customer community, showcasing BYD’s capabilities and sharing its vision for the future of mobility.

 

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About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1994 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From power acquisition and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers six continents, over 100 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world. For more information, please visit www.bydglobal.com.

 

About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, the XUANJI Architecture, and the Super e-Platform. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 12 years in a row.

 

About BYD Europe
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations.
For more information, please visit www.byd.com.

 

Contacts:
Mike Gale
Head of PR, BYD UK
E: michael.gale@byd.com
M: +44 7908 905678

Rachel Goodwin
PR Manager, BYD UK
E: rachel.goodwin@byd.com
M: +44 7399 678373

Alex Ingram
Press Officer, BYD UK
E: alex.ingram@byd.com
M: +44 7539 534571

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