BYD invites visitors to discover its world at the 2026 Paris Motor Show
- BYD welcomes visitors in Hall 6, where it will showcase its extensive all-electric and Super Hybrid line-up, as well as technologies including its second-generation Blade Battery and energy storage solutions
- BYD press conference will take place on Monday 12 October, from 10:55 to 11:10 am CET.
- DOLPHIN G DM-i and SHARK will be among the vehicles to discover on the stand, alongside a new model being unveiled at the show
- BYD will offer visitors a truly immersive experience into its technological universe and will also highlight its partnerships with Mediawan and Miraculous, Team Vitality, Racing 92 and Paris Saint-Germain
- A week packed with events on the stand: meet Racing 92 players, a Paris Saint-Germain Legend and members of Team Vitality
05 October 2026 BYD, the world’s leading manufacturer of New Energy Vehicles, will be present at the 2026 Paris Motor Show, taking place from 12 to 18 October at Paris Expo Porte de Versailles. With its all-electric and Super Hybrid line-ups, new models, technologies and brand experiences, BYD will use this major automotive event to showcase the full breadth of its brand to the French public. Designed as an open, lively and welcoming space, the BYD stand will feature numerous highlights and participative experiences throughout the week, with the ambition of creating moments of proximity, sharing and emotion with visitors.
Located in Hall 6, BYD will kick off the 2026 Paris Motor Show week with a press conference on Monday 12 October, from 10:55 to 11:10 am CET. The presentation will provide an opportunity to review BYD’s development in France and across Europe, while above all outlining the Group’s next steps. BYD will also use the occasion to unveil a new model, with full details to be revealed on 12 October.
BYD Press Conference
Monday 12 October, 10:55–11:10 a.m.
Hall 6
The most comprehensive BYD line-up ever, with all major segments covered
Throughout the Paris Motor Show, visitors to the BYD stand will be able to discover a line-up showcasing the different solutions offered by the brand to accelerate the electrification of mobility.
Super Hybrid with DM-i technology will take centre stage with the BYD ATTO 2 DM-i, SEALION 5 DM-i and SEAL U DM-i. Developed entirely in-house by BYD, this plug-in hybrid technology prioritises electric power and is designed to combine an EV-like driving experience with the freedom provided by an extended combined driving range.
The all-electric line-up will also be strongly represented, with the DOLPHIN SURF, now available in a five-seat configuration, the new ATTO 3 EVO, the SEAL saloon and the SEALION 7 SUV.
From urban models to family saloons and SUVs, BYD will use the Paris Motor Show to demonstrate the breadth and complementary nature of its range, as well as its ability to offer electrified mobility solutions suited to an increasingly wide variety of uses and customer profiles.
DOLPHIN G DM-i: bringing Super Hybrid technology to the heart of the B-segment
Among the new models to discover on the stand, the BYD DOLPHIN G DM-i holds a strategic position. As the first BYD model designed and developed specifically for Europe, it brings Super Hybrid DM 5.0 technology to the heart of the B-segment, offering a unique proposition in the compact car category. With its compact dimensions, generous interior space and 425-litre boot, the DOLPHIN G DM-i has been designed to combine everyday ease of use with family versatility.
It offers up to 65 miles of all-electric driving range and up to 646 miles of combined WLTP range, allowing many everyday journeys to be completed on electric power while retaining the freedom required for longer trips. Weighted combined fuel consumption can be as low as 201.7mpg.
With the DOLPHIN G DM-i, BYD is introducing a new gateway into sustainable mobility: an accessible compact car designed for Europe, capable of operating as an EV for many everyday journeys while retaining the long-distance versatility of a plug-in hybrid.
BYD SHARK: Super Hybrid technology enters the pick-up segment
At the other end of the range, the BYD SHARK demonstrates the brand's ability to deploy its electrification technologies across very different vehicle categories.
As the first BYD pick-up to be marketed in Europe, SHARK introduces Super Hybrid DMO – Dual Mode Off-road technology – to the segment. Its powertrain philosophy prioritises electric driving in most situations while retaining the capability, versatility and range expected from a pick-up. It is aimed both at professional users and customers looking for a vehicle suited to leisure activities and an active lifestyle.
Its all-wheel-drive powertrain develops 436PS and 650Nm of torque, enabling the 5.46-metre-long pick-up to accelerate from 0-62mph in just 5.7 seconds. Its 32.2kWh Blade Battery provides up to 56 miles of all-electric driving range and up to 419 miles of combined WLTP range. These performances are complemented by the capabilities expected in this segment: a 2,500kg towing capacity, payload of up to 790 kg, a 1,200-litre load bed and intelligent all-wheel drive with different modes designed for sand, mud, snow and gravel. Its V2L function also allows external electrical equipment to be powered, with two power outlets available.
With SHARK, BYD aims to offer an electrified alternative to pick-ups with more traditional powertrains, without compromising on the performance or capabilities expected from this type of vehicle.
Exciting technologies from the Blade Battery to energy storage solutions
Beyond its vehicles, the stand will give visitors the opportunity to discover some of the technologies at the heart of BYD. The Blade Battery, dedicated electric vehicle architectures, Super Hybrid DM-i and DMO technologies: this capacity for innovation is notably underpinned by the Group’s vertical integration, with BYD developing and manufacturing in-house the core technologies used in its New Energy Vehicles.
The Paris Motor Show will also provide an opportunity to highlight that BYD’s expertise in batteries extends far beyond the automotive sector, notably into energy storage. From mobility to storage, BYD develops technologies designed to support the broader energy transition.
The Paris Motor Show will therefore provide visitors with an opportunity to better understand the technologies behind BYD vehicles and how the Group is deploying them across an increasingly diverse range of models and uses.
Visit BYD's stand to experience the brand and meet your favourite teams
BYD will use the Paris Motor Show to highlight several of its flagship partnerships in France, which contribute to embedding the brand within culture, sport and entertainment.
Visitors will notably be able to discover the worlds of Mediawan and Miraculous, Team Vitality and Paris Saint-Germain through a range of activations specially created for the show. A karaoke experience will also be offered in collaboration with Stingray.
Throughout the week, the BYD stand will also come alive with numerous activities and exclusive appearances. Beyond discovering its vehicles and technologies, BYD will bring its stand to life throughout the Paris Motor Show with a programme of events highlighting several of its flagship partners in France. Families will be able to step into the world of Miraculous through activities specially designed for children on Wednesday, Saturday and Sunday.
Esports will take centre stage with Team Vitality players appearing on Wednesday and Saturday. BYD’s sporting partners will also be part of the programme, with Racing 92 players visiting on Thursday, followed by an appearance from a Paris Saint-Germain Legend on Sunday.
These events will give visitors the opportunity to discover the different worlds with which BYD is associated and experience the Paris Motor Show beyond the automotive dimension. The full programme, timings and highlights will be shared throughout the week on BYD France’s social media channels, including its Instagram account.
These collaborations reflect BYD’s ambition to build bridges between the automotive world, technological innovation and some of the passions that resonate most strongly with French audiences – from football and gaming to cinema and entertainment.
Finally, an exclusive BYD x Paris Saint-Germain merchandise store will complete the experience, offering visitors a selection of products from the collaboration between the two brands.
Technology, vehicles, sport, gaming and entertainment will therefore come together in a single space, designed to offer visitors a truly immersive experience into the world of BYD.
PRACTICAL INFORMATION
2026 Paris Motor Show
Monday 12 to Sunday 18 October 2026
Paris Expo Porte de Versailles
BYD – Hall 6
BYD Press Conference
Monday 12 October 2026
10:55–11:10 a.m.
BYD Stand – Hall 6
-ENDS-
About BYD
BYD is a multinational high-tech company devoted to leveraging technological innovations for a better life. Founded in 1994 as a rechargeable battery maker, BYD now boasts a diverse business scope covering automobiles, rail transit, new energy, and electronics, with over 30 industrial parks in China, the United States, Canada, Japan, Brazil, Hungary, and India. From power acquisition and storage to its applications, BYD is dedicated to providing zero-emission energy solutions that reduce global reliance on fossil fuels. Its new energy vehicle footprint now covers six continents, over 100 countries and regions, and more than 400 cities. Listed in both Hong Kong and Shenzhen Stock Exchanges, the company is known to be a Fortune Global 500 enterprise that furnishes innovations in pursuit of a greener world. For more information, please visit www.bydglobal.com.
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, the XUANJI Architecture, and the Super e-Platform. The company is the world’s first carmaker to stop the production of fossil-fueled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 12 years in a row.
About BYD Europe
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations.
For more information, please visit www.byd.com.
Contacts:
Mike Gale
Head of PR, BYD UK
E: michael.gale@byd.com
M: +44 7908 905678
Rachel Goodwin
PR Manager, BYD UK
E: rachel.goodwin@byd.com
M: +44 7399 678373
Alex Ingram
Press Officer, BYD UK
E: alex.ingram@byd.com
M: +44 7539 534571